CPA Image Enhancement Campaign
Promoting CPAs as Trusted Professionals
PICPA members promote the CPA profession’s image in the community through various financial literacy and advertising initiatives. Find out how you can join the campaign.
The PICPA Speakers Bureau helps communities and nonprofits succeed by providing them with knowledgeable speakers for events and programs. This is a great opportunity for PICPA members to meet potential new clients and sharpen their public speaking skills.
Our media relations efforts position PICPA members in front of the media as experts on financial topics. We typically call on committee members and Speakers Bureau volunteers when a media representative is interested in interviewing a CPA.
Consumer resources, including brochures, the online Ask A CPA service, and savings tips are made available through special events, speaking engagements, and news releases. All PICPA members can also use these materials at speaking engagements and as client handouts.
The PICPA retains a modest budget for the purpose of advertising in various vehicles throughout the state, including newspapers, radio, and event sponsorships. Join the Image Enhancement Committee and help determine how and where this money is spent.