CPA Image Enhancement Campaign:
Promoting CPAs as Trusted Professionals

Get Involved

Speakers Bureau
The PICPA Speakers Bureau helps communities and nonprofits succeed by providing them with knowledgeable speakers for events and programs. This is a great opportunity for PICPA members to meet potential new clients and sharpen their public speaking skills.

Media Relations
Our media relations efforts position PICPA members in front of the media as experts on financial topics. We typically call on committee members and Speakers Bureau volunteers when a media representative is interested in interviewing a CPA.

Public Outreach
Public outreach involves the development and distribution of informational brochures and money management tips. Tips are sent to media outlets throughout Pa., and brochures are available on the PICPA Web site. Members can also use these materials at speaking engagements and as client handouts.

Careers in Accounting
The Careers in Accounting initiatives introduce the many opportunities available to a young person considering a career in the accounting profession. The PICPA administers a special Web site for students and their educators.

Advertising
The PICPA retains a modest budget for the purpose of advertising in various vehicles throughout the state, including newspapers, radio, and event sponsorships. Join the Image Enhancement Committee and help determine how and where this money is spent.

Did you speak to a media representative or at a community event?
Let us know! Submit a Member Activity Form.