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Rates and Production Specifications

Display Advertising

Rates*

FOUR COLOR

Ad size

One time

Two times

Four times

Full Page

$1,930.00

$1,650.00

$1,510.00

2/3 page

$1,710.00

$1,540.00

$1,425.00

Half page

$1,430.00

$1,220.00

$1,120.00

Cover position

$2,375.00

$1,930.00

$1,780.00

BLACK AND WHITE

Ad size

One time

Two times

Four times

Full page

$1,220.00

$1,100.00

$1,025.00

2/3 page

$1,070.00

$960.00

$890.00

Half page

$890.00

$770.00

$725.00

1/3 page

$780.00

$715.00

$655.00

1/6 page

$480.00

$430.00

$345.00

*Gross rates. See below for discount information.

The Pennsylvania CPA Journal is printed on a 5-color web press. We accept advertisements on CD, zip disk, floppy disk, film separations, or camera-ready art (black and white ads only). When submitting electronic files, include a color print-out, as well as print-outs showing color separations. Include all fonts used in document.

Production Specifications

AD SIZES

Trim size of publication

8 1/8" X 10 7/8"

Full page ad (w/ bleeds)

8 3/8" X 11 1/8"

Full page ad (no bleeds)

7 1/4" x 10"

Half page ad

7 1/4" x 5"

2/3 page ad

4 7/8" x 10"

1/3 page vertical ad

2 5/16" x 10"

1/3 page horizontal ad

4 7/8" x 5"

1/6 page ad

2 5/16" x 5"

HALFTONES AND SCREENS

133 lines per inch

SUBMISSION REQUIREMENTS

The preferred method of ad material submission is press-quality PDF. All images within this PDF need to be above 200 DPI and must be in CMYK — no spot colors or index colors can be used. We accept ads on CD or zip disk, but they must include all fonts used in the document. Camera-ready art is accepted, however, there are additional processing charges and lead time required for this type submission. Please submit a color printout of all ads, regardless of format submitted.

BLEEDS

Bleeds are permissible on full-page ads only. Add 10% to the space charge.

ADDITIONAL CHARGES

  • Special position - add 10% to space charge only
  • Bleeds - add 10% to space charge only

INSERTS

Publisher will accept pre-printed bind-in or blow-in cards. Materials must be supplied by advertiser. Call for rates.

AGENCY DISCOUNTS

A discount of 15% of gross billing will be given to eligible advertising agencies on the following charges only: display space, color, bleed, and position. To qualify for the advertising agency discount, agency information must be provided in the "billing" section of the advertising agreement. In-house agencies are eligible for the discount if they provide services to three or more other active, commercial clients and submit a mailing list of stated clients with the advertising agreement.



Classified Advertising

Classified ads can be placed in the following categories:

Ad Categories

Positions Available/Help Wanted

Position Sought

Mergers/Acquisitions

Business for Sale

Office Space/Office Sharing

Business Services

The PICPA provides member and non-member advertising rates as follows:

Rates

 

Up to 40 Words

41 – 80 Words

PICPA Members

$60

$120

Non-members

$120

$220

Deadlines

Spring Issue
February 1

Summer Issue
May 1

Fall Issue
August 1

Winter Issue
November 1

Payment is due prior to publication. Rate includes a "blind box" for advertisers to receive replies confidentially. Replies are forwarded to advertisers on a continual basis. Classified ad rates are non-commisionable.

Interested in advertising?
Call (267) 675-6265 or e-mail advertising@
picpa.org
.


Download a printer friendly PDF version of the rate card

 

 

 
 
 

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