Content Marketing, Effective Websites Bring Value for CPA Firms
With so much competition in the CPA marketplace, firms can’t afford to allow their website – often the source of their first impression on potential clients – to be unfocused and inefficient. On this episode of CPA Conversations, Jay Baron, head of digital strategy for Madtown in the Dallas/Fort Worth area, discusses how effective content marketing and website design strategies can give a CPA firm a leg up on its peers.
With so much competition in the CPA marketplace, firms can’t afford to allow their website – often the source of their first impression on potential clients – to be unfocused and inefficient. On this episode of CPA Conversations, Jay Baron, head of digital strategy for Madtown in the Dallas/Fort Worth area, discusses how effective content marketing and website design strategies can give a CPA firm a leg up on its peers.
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By: Bill Hayes, Pennsylvania CPA Journal Managing Editor
PICPA Staff Contributors
Disclaimer
Statements of fact and opinion are the authors’ responsibility alone and do not imply an opinion on the part of PICPA officers or members. The information contained in herein does not constitute accounting, legal, or professional advice. For professional advice, please engage or consult a qualified professional.
