By Maureen Renzi, PICPA Vice President of Communications

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More than 500 PICPA members in public accounting have told us what their life is like at work through our firm culture survey. If you want to be part of the discussion, complete the survey by the Jan. 15, 2014 deadline.

How interesting would it be for firm partners to learn that a benefit considered a big deal by a senior partner has little or no influence on a younger firm member when making choices about staying or leaving a firm? Do you know how your firm’s benefits stack up with others? Survey results should give some insight into these and other issues related to firm culture and succession planning. In less than 10 minutes you can give us insight into how you value specific firm benefits and your insight into current and future firm challenges. The survey results are anonymous, and capture demographics so responses can be cross-tabulated to compare responses of experienced partners and new staff, firm locations, and firm size.

Our goal is to provide a valuable working tool for firms that will help them attract and retain quality staff. Survey results should help firm leadership work with their staff to identify strengths and weaknesses, and address those issues that will most affect the firm’s continued success. The results will also help PICPA plan future programs to best serve our members.

Speak up! If you have not yet completed the survey, do it today and watch for results to be released in late April. The more responses we get, the stronger the results and the more valuable our results will be for all members.