Ira S. Rosenbloom, CPA, is the chief operating executive of Optimum
Strategies, LLC, a consulting firm focused on helping accounting firms improve
their business performance and the entrepreneurial skills of their current and
future leaders.
With more than 25 years of experience as a public accountant, Ira has the
unique perspective of someone who has achieved success as an entrepreneur
leading a mid-size accounting firm, a practice director in the corporate
environment of a top-20 firm and a regional partner in a national accounting
industry M&A business. Using lessons learned from the front lines and
interior offices, he leverages his knowledge to help clients improve their
profitability, efficiency and strategic accomplishments.
A dynamic, results-oriented professional, Ira is recognized for his ability
to enhance the profitability channels of accounting firms and to motivate
internally and externally for strong bottom line results. As managing member of
a highly profitable, 40-person firm, he tripled sales volume during his 15-year
tenure, introduced several new lines of service, effectively negotiated the
retirement of four founding members, positioned the practice for merger and
ultimately oversaw its successful integration with a top regional firm. In the
combined firm, Ira was responsible for the marketing, operational efficiency,
sales and recruiting efforts of a $20M practice area focused on closely held
businesses.
Ira’s CPA firm career path provides a perspective that stimulates strong
interest in his speaking and writing. He actively presents for the AICPA, to
industry associations as well as state societies. Ira is a long time member of
the editorial board of CPA Practice Management Forum, a regular contributor to
The Practicing CPA and has been published in Accounting Today. Ira is a proud
member of PICPA and the state societies of New York , New Jersey and
Connecticut. Licensed in both New York and New Jersey, Ira served with
distinction on AICPA’s prestigious Management of an Accounting Practice
Committee. Ira has served as a Trustee of the New Jersey Society of Certified
Public Accountants and has directed many initiatives for local chapters.
Now as a sought-after strategic adviser to small and medium sized accounting
firms, Ira uses his “Managing Partner On Call” and “House Call” platforms as the
means to share his strengths in practice management, managing partner
effectiveness, business intelligence processes, practice enhancement, tax
department optimization, next generation leadership development and mastering
the merger matrix.
Ira graduated cum laude from New York University with a Bachelor of Science
degree in Economics and received his Master of Science degree in Accounting with
honors from Northeastern University.