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Top Secret Strategies for Attracting A+ Talent Webinar


Jan. 26
12:00 - 1:00 p.m.

CPE Credits



PICPA Member: $49 | Nonmember: $74

 More Information

Course No.
This webinar is hosted by PICPA's partner, CPA Crossings, LLC. After registering, you will receive an email from with the log-in information.


High performing people are attracted to companies with a reputation for talent development. There are simple ways to improve your talent development strategy that have a big impact on your ability to attract top talent regardless of organizational size. Learn powerful recruiting and retention tricks that turn your organization into a magnet for top talent. This event may be a rebroadcast of a live event and the instructor will be available to answer your questions during the event.

Learning Objectives:
After attending this presentation you will be able to...

  • Describe the top reasons talent are drawn to a company
  • Understand how to use a company’s purpose, mission, vision and/or values to attract talent 
  • Define the use of learning and development in the recruitment process
  • Identify ways to improve learning and development so it is an attractor, not a detractor 
  • Define an employee ambassador and list ways to engage them during the recruitment process
  • Describe culture enhancers and culture detractors
  • List three culture enhancers that can be used in any organization to attract A+ talent
  • Define aspects of quality work and how to demonstrate this characteristic to candidates


The major topics that will be covered in this class include:

  • What motivates talent and draws them to organizations today
  • Ways to leverage your company’s mission, values and purpose and why these matter
  • How a company’s investment in personal development attracts talent and ways to improve your learning and development strategy
  • What an employee ambassador is and how to use them effectively
  • Elements of culture that draw A+ talent
  • How to tell a candidate’s quality of work standards
  • How to communicate your team’s standards 


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