CPA Now

PICPA Initiatives

  • Seeing Volunteering in a Whole New Light

    As PICPA members, we should all offer to give back some of our valuable time. I encourage readers to volunteer for an event in your local chapter, like I did last year at the Reading Bike Hub.
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  • Improving CPAs’ Digital Profile

    Ever Google yourself? Were you disappointed that you didn’t come up in the search? If you don’t care, you should because potential clients will care if your competitors appear in a search and you don't. Find out how to increase your digital presence.
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  • Listen Up! Podcasts for CPAs

    CPAs who are looking for podcasts to stay current on professional and technical trends can now turn to the PICPA podcast series, CPA Conversations. The PICPA continually strives to give its members choices on how to get their information, and podcasts are an option that is growing in popularity.
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  • PICPA’s Annual Convention: Members Are Ready Now, as Always, to Propel the Profession into the Future

    At PICPA's 119th Annual Convention, as I was listening to a professional issues update, I wondered what members were talking about at the first convention. I’m sure it was about adapting to change. CPAs and the PICPA have always encountered change, and have evolved over the years to identify new opportunities.
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  • Say No to Irrelevant E-mails

    E-mail is an essential element of the PICPA marketing and communications plan, but we’re also keenly aware of how important it is to respect your inbox. Let’s make a deal. I’ll only send you e-mails about the topics you care about, but you need to tell me what you care about.
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  • Five Things a CPA Visionary Should Be Thinking About

    Look around. Can you spot the changes we need to incorporate as CPA leaders? All of us must lift up our heads from the everyday challenges of servicing our clients and our companies and be the profession’s visionaries.
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  • Corporate Finance Is Changing, and You Can Help PICPA Members Stay Ahead

    Are you a PICPA member working in a corporate finance or accounting role? If so, PICPA's new corporate finance cabinet of members from businesses across Pennsylvania want you!
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  • Cyber Threats Are Real and Can Be Devastating: Are You Prepared?

    Now is a good time to take stock of all of the personally identifiable information in your firm’s possession and focus on addressing the risks posed by a potential cybersecurity breach. To help ease the burden of dealing with these complex areas, the PICPA has developed a cybersecurity threat management program.
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  • Round Out Our Top 10 List

    PICPA’s April 20 Council meeting provided opportunities to discuss the topics that will have a direct impact on your profession. Want to see our short list?
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  • Your Most Important Member Benefit: Meeting Fellow Members

    Being part of a network of professionals is a core element of PICPA membership. Are you taking advantage of this valuable member benefit? If not, you could be missing out on vast opportunities.
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  • Active Participation, Outstanding Growth Opportunities

    Giving back is not just becoming a nominal member of a committee or organization to build one’s résumé, but rather to be actively involved through contributions of one’s time and talents. Find out one member's story about what he has brought to the PICPA and what he has received in turn.
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  • Pa. CPA Journal Readership Survey: Your Thoughts on Your Journal

    The Pennsylvania Institute of Certified Public Accountants (PICPA) recently conducted a survey of its members to gauge satisfaction with the organization’s flagship publication, the Pennsylvania CPA Journal. It is clear that membership finds the magazine to be an important PICPA benefit.
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  • Just Move the Milk

    Why do women make up such a small percentage of directors or trustees? And why has the number barely moved in the past 30 years? The reasons and the solutions are multifaceted, but be assured that there are solutions.
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  • Seven Strategies for Taming Your Inner Critic

    Have you ever heard the voice in your head that is yelling you can’t, you shouldn’t, or you shouldn’t have? That voice may preventing us from feeling fulfilled and satisfied from our accomplishments. Learn how to quiet the voice of our inner critic.
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  • Accomplished Woman CPA Shows the Way to the Top

    It’s hard to win the trust and confidence of people who think and act differently than you, but if you want to be a leader, it’s critical to figure out how to do it.
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  • Women’s Growth in Accounting Slow, But Ongoing

    March is Women’s History Month, and to commemorate it the PICPA asked some of our female members to share their personal stories. But let’s kick off our month-long celebration with a timeline on the history on women in the accounting profession.
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  • Diversity in Accounting: Don't Get Left Behind

    If your customer or client base is diverse, then your employees should be diverse as well. The varied perspectives and experiences of your employees only work to improve the customer or client experience.
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  • CPAs Reveal the Most Popular Tax Questions

    The arrival of W-2s, 1099s, 1098s, and other income notices are the harbingers that tax season is upon us. Whether you go to a preparer or prepare yourself, here are some tips to help you get this task complete so you can move on to more exciting things.
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  • Why You Can’t Afford to Ignore Diversity

    Diversity continues to be top of mind for business and accounting leaders across the country. So, how have we done? What progress has been made across our industry? Unfortunately the answer remains, not much. Certainly not enough.
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  • More Than Just 2 Cents

    The PICPA had a lot to say in 2015. In fact, PICPA’s committees, task forces, professional team members, and multiassociation coalitions have weighed in on more than 20 issues affecting CPAs.
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