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CPA Now Blog Archive

This is the archive of CPA Now blogs posted on the PICPA website through April 30, 2025. Want more recent blogs?

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  • Are you Connected to the Connected Generation?

    Mar 5, 2012, 17:28 PM
    As a communicator, I’ve done a fair amount of research on intergenerational issues. I know lots about the traits of the boomers and generation X’s and Y’s. I won’t say it keeps me up at night, but I have wondered how the next generation will be coined?
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  • “Talkies” Teach Us about Social Media

    Feb 13, 2012, 15:42 PM
    I recently went to see The Artist. For those of you who are not familiar with the plot, it’s a movie about a silent movie star in the 1920s who refuses to adjust to the new “talkie” technology. I think we can all predict the conflict for this actor. As I watched the movie, I kept thinking about the revolutionary changes that are happening today, and how they will help CPAs, and the PICPA, succeed.
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